Art Institute TV Spot

We created a character and were featured in The Art Institutes 2012 National ad campaign. The toy shop where the spot was shot was designed using a lot of our art and some pieces that we collaborated on with a few friends. Here's Ai's official announcement: "The Art Institutes 2012 Design TV spot features the work of The Art Institute of California -- San Diego grads Josh Kenyon ('04) and Colby Nichols ('05), owners of Jolby, a design and illustration studio based in Portland, OR. Sir Beariston, the character shown in this spot, was created specifically for The Art Institutes." More info and a little interview here.

Credits: 
Client: The Art Institutes
. Title: “Design” :30. 
Agency: David&Goliath. 
Chief Creative Officer: David Angelo. 
Creative Director: Ben Purcell. 
Creative Director: Steve Yee. 
Senior Copywriter: JC Abbruzzi. 
Senior Art Director: Tim Delger. 
Producer: Tonya Nelson. 
Account Director: Melissa Spano. 
Account Supervisor: Ashley Johnson
. Character Creation & Background Art: Jolby (Josh Kenyon & Colby Nichols). 

Production Company: Green Dot Films, Los Angeles, CA. 
Director: Luc Schurgers
. DoP: Igor Jadue-Lillo
. Executive Producer: Darren Foldes
. Executive Producer: Rich Pring. 
Line Producer: Joe Mandarino. 

Additional Animation & VFX: Glassworks. 

Editorial: Spinach. 
Editor: Kelly McClean. 
Assistant Producer: Jonathan Carpio.
Special thanks to: Paula Isham, Shoko Saito, & Dolls For Friends!
  • Jolby x Ai image
  • Jolby x Ai image
  • Jolby x Ai image
  • Jolby x Ai image
  • Jolby x Ai image